3 New Extensions to Import/Export Orders and Improve Your Checkout

March 31st, 2015 No comments

Striving to offer only an excellent service for our customers we constantly extend the product line in our store.

Staying strictly within this strategy we’d like to offer you three new extensions in our catalog:

The Import/Export Orders Magento extension

Import/Export Orders

The Import/Export Orders extension from our partners facilitates import/export order data operations and makes those procedures safe and comfortable. Not only are orders exported, but also customer related information regarding both registered and guest customers.

Orders are the critical data of your Magento store, which have to comply with the principles of consistency and accuracy applicable to the fundamental information.

But, sometimes we need to transfer these data outside for, e.g.:

  • Third-party software data updates;
  • Magento to Magento migrations;
  • Magento store updates, including merging, branding, etc.

During this, possible data losses may harm the shopping process and create mistakes crucial for any business.

Having the Import/Export Orders extension at hand you can be confident regarding data integrity and save a lot of efforts each time you transfer your order-related data to other program applications or new Magento installations.


Import  Functionality


  • Import/export orders instantly after the extension installation (no additional configuration is required);
  • Import/export orders containing any type of products (simple, simple with custom options, configurable, grouped, bundled, downloadable, or virtual);
  • Import/export orders of any payment method, including disabled ones;
  • Export all or selected orders only;
  • Export orders in the XLS format for quick previews;
  • Eliminate any order ID conflicts assigning new IDs to orders during the import procedure or keep them old;
  • Generate order invoices and shipments at the end of the import process (optional)
  • Import/export orders from any store view.

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    SARP 2.1 Gets the eWAY Payment Method

    March 27th, 2015 No comments

    The Subscriptions and Recurring Payments extension provides one of those great services, which are both required by customers and beneficial for merchants. Offering product subscriptions is a real chance to increase sales and improve provided customer service in your store.

    Using this extension you are able to offer subscriptions to your customers and use the extended tool set for their configuration and tracking.

    SARP 2.1

    This extension allows you to:

    • Set up periods of subscriptions and separate prices for each of them;
    • Offer trial or discounted periods of subscriptions;
    • Offer daily, weekly, monthly, or annual subscriptions or define custom periods for different products;
    • Segment customers by their subscriptions;
    • Provide infinite subscriptions;
    • Create unique subscriptions for each website;
    • Define payment days for any individual subscription (defined by customers, the moment of purchase, the last day of each month, etc.)
    • Check subscription statuses; view all subscribers and their payments.

    Your customers also enjoy advanced capabilities of the extension, including detailed information regarding their subscriptions in their Account Area and secure payment processes accomplished on the gateways’ sides.

    The SARP extension supports simple, downloadable, configurable, virtual, grouped, and bundle products for subscriptions and multiple payment methods for recurring payments.

    New Feature

    Since the 2.1 ver. of the extension your customers are able to use the eWAY payment method to pay their purchases, which is especially beneficial for the Australian customers, where this payment method is widespread.

    This way you can greatly expand the geography of your international clients and offer better customer service for your existing customers.

    IMPORTANT The eWAY payment option requires cron jobs to be set up. Please, refer to our Readme for more details.

    The Subscription and Recurring Payments Magento extensionConclusion

    On the product page of the extension in our store you will find more detailed information regarding the functionality of the module. You can also walk through the whole list of available payment methods and refer to the extension’s documentation there. In order to try the functionality online, visit our demo stores, please.

    If you have something to add to this post, share your comments below or contact our support, please.

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      Moods Before Imagine 2015

      March 26th, 2015 No comments

      Editor’s note: One month before the greatest annual event in the Magento world we all live in anticipation of news about Magento 2, new Magento Connect, and further directions of the platform’s development.

      In order to find out the moods inside the ecosystem we asked well-known Magento experts and Imagine breakout speakers about their own expectations from Imagine 2015. Karen Baker, Christian Larsen, Brent Peterson, and Gian Genovesi share thoughts in their forthright answers below.

      Karen BakerKAREN BAKER


      Karen has the successful Magento extension company, WebShopApps, which has been a Magento Gold Technology Partner since 2011. She is also the founder of the SAAS based Shipping solution ShipperHQ.com that launched in 2014. With offices in the UK and Dublin, Ohio and key partnerships with the likes of NCR, Endicia and UPS, Karen now heads up a multi-national team rewriting the rules around shipping rate calculation logic in eCommerce.

      Imagine 2015 Breakout Speaker: Session IV | 2:00 PM – 2:30 PM. 50 SHADES OF GLOBAL SHIPPING.

      aW: What do you expect from Imagine 2015?

      Our hope is that Magento 2 really lifts the bar in terms of the merchant experience

      Karen: First and foremost we are looking forwards to meeting up with the people we work with every week in the Magento ecosystem, whether that be merchants, web design agencies, developers, technology partners or Magento/eBay. For us this event is a chance to thank our clients for their continued support of WebShopApps and to show our new offerings, including ShipperHQ.com

      In terms of the actual content we are looking forwards to seeing new innovations from the ecosystem, and to hearing announcements from eBay/Magento. We would like to see some clarity around the eBay Enterprise possible sell-off and what the possible impact of that is for technology partners such as ourselves.

      And we (actually “I”) expect to get drunk and lose a few dollars on the craps tables ;)

      aW: This year is expected to be a starting point of the new era for Magento with the release of Magento 2. What changes should this release bring to the ecommerce environment and Magento community, in your opinion?

      Karen: Our hope is that Magento 2 really lifts the bar in terms of the merchant experience around building a store on the Magento platform. From what we have seen the new offering should improve the quality of code produced by the ecosystem, I’m definitely impressed that they are including various testing frameworks, and personally hope this encourages PHP developers to take up more of a TDD (or at the least an automated test) approach to software development.

      aW: This year Magento also plans to launch new Magento Connect Marketplace. How do you estimate this initiative?

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        Categories: News Tags: , ,

        New ERP Integration: No Manual Errors, No Data Loss

        March 24th, 2015 No comments

        Running two separate entities – an online store and ERP system – is usually much confusing for your staff and disadvantageous for the competition.

        This situation causes multiple errors and requires considerable efforts in order to keep both of them up to date.

        ERP Integration

        Unified software architecture is more flexible and provides tangible benefits for any online merchant:

        • Reduces the time required for manual data entries and the number of errors;
        • Instantly synchronizes the product, price, stock, order, and customer related data;
        • Notifies customers about the statuses of their orders, shipments, and products;
        • Simplifies the changes of prices and inventory;
        • Arranges queues of updates and makes sure that no changes are lost;
        • Keeps integrated units independent and prevents possible mutual negative affects, including breakdowns on one or another side;
        • Reduces operational expenses.

        So, an ecommerce store and ERP system integration is more profitable in the long term, which is especially relevant now, when the use of ERP systems by different businesses is constantly increasing.

        Note: According to Eurostat, the share of European companies using Enterprise Resource Planning has increased by 24% from 2010 to 2013.

        The ERP Integration extension from our partners provides you with the opportunity to integrate your Magento and current ERP system. The module allows you to integrate with almost any ERP system and even replace it, if necessary.

        ERP integration allows automated real-time data transfers importing orders from Magento to ERP and transmitting product updates backwards.

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          Follow Up Email 3.6 – More Rules, More Freedom

          March 20th, 2015 No comments

          No doubt email marketing is a strong sales promotional tool, which is in some cases more effective than advertising or PPC.

          Convincing emails are able to smash barriers between customers and purchases and provide them with strong evidences regarding the value of your products.

          Follow Up Email update

          It sounds simple, but commonly not so easy, when it comes to the real implementation.

          Note: 48% of sales people never follow up with a prospect, 25% make a second contact and stop, 12% make more that three contacts.
          2% of sales are made on the first contact, 5% of sales are made on the third contact, 80% of sales are made on the fifth to twelfth contact.
          Source: Big Bang Data.

          Scheduling right time emails and providing relevant and exclusive content is difficult in the current fast-paced business environment.

          The Follow Up Email extension is the very solution, which allows you to overcome such obstacles and send effective and well-timed emails. It provides you with all necessary tools:

          • Personalization;
          • Possibilities for engaging and relevant content;
          • Audience segmentation;
          • Detailed tracking;
          • Bulk editing;
          • Automatic initialization.

          During its long history of constant functionality improvements Follow Up Email received multiple useful features, what makes it stand out from other similar Magento solutions. And the new functionality of the current update strengthens its advantages even more.

          New Features

          Unsubscription from All Emails
          The freedom of choice is one of the basic needs a person have and customers are no exception. They really appreciate the opportunity to cut down the buzz in their email boxes.

          For the purpose, you should just use the url_unsubscribe_from_all variable in your follow-up email templates.

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            9 Best SEO Tools According to User Reviews

            March 12th, 2015 No comments

            Whether we like it or not, Google is still the main traffic source for the vast majority of online stores.

            And, despite of the great changes happened in search engine algorithms, which put content at the head of ranking factors, we still are not able to neglect the role of cognitive SEO for our success.

            But, since the technical aspect of SEO is complicated, we need valuable and powerful SEO software to track all facets of our search engine optimization strategy. In order to discover objectively the best custom SEO software suite we found most popular tools, according to multiple blog posts and user reviews.

            Best SEO Tools

            As a result, we got 9 most mentioned online SEO tools and offer you their brief overview below.


            Ahrefs combines several software tools, but most of them analyze site links and show them in a user friendly manner. Many users consider their base of links one of the biggest in the segment and suppose it to be the most frequently updated.

            The software provider declares the 15 minutes update interval of their data, and the results of their operations impress greatly. 958,539,826,459 found external backlinks deserve applause alone.

            The main tool, provided by the company, Site Explorer offers a wide range of site related information, including the top content analysis, inbound and outgoing links, broken links, etc.

            Additionally the service offers:

            • Domain comparisons by different parameters;
            • Crawl reports, which present sites as if through the eyes of search engine crawlers.

            Cognitive SEO

            Cognitive SEO software suite also provides tools for the analysis of backlinks, but the overall scope of services is a bit wider than ahrefs has. Additionally it tracks your keyword ranks and monitors your visibility in social media.

            Started in 2010 by Razvan Gavrilas, Cognitive SEO is now among the most popular marketing and SEO tools. The professional version of this toolset is $99 per month, while the most expensive plan starts from $999 per month.

            Among the most interesting features the company highlights the user-friendly and informative dashboard, backlink analysis, rank tracker, etc.

            Google Analytics

            Google Analytics is possibly the most famous analytical tool online. According to W3techs.com, Google Analytics is used by 50.4% of all websites worldwide, which is a really terrific fact.

            As far as most of you are familiar with its interface, we can only say that it covers almost all little or less significant website statistics, including detailed audience overiews, traffic sources, onsite behavior, and conversion descriptions.

            The history of the service, as we know it, goes back to 2005, when Google acquired Urchin Software Corp., and in November 2005 rolled out the Google-branded version of the service.

            Except the data Google Analytics provides for its users, it also comprises several integration options for even more detailed and valuable reports. In particular, it can be easily integrated with Google Adwords and Google Webmaster Tools, which help users track their PPC advertising and referral keywords via single dashboard.

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              Categories: eCommerce Tips Tags: ,

              100% Working Ideas for Great Content Learned from the Best Blogs

              March 6th, 2015 1 comment

              Today everyone knows that you can’t build a successful online business without running a corporate blog or something else for the same purpose.

              Blog is a communication channel with your customers and visitors, where you can always share your ideas and plans, learn customers’ needs or just enjoy pleasant talks and hear praises from your most loyal clients.

              But, keeping readers happy and satisfied with your content is a tough challenge as you need to precisely know their interests and current trends of content marketing in your field to succeed. So, if you at least once felt desperate to find a brilliant idea for your writings, this post is exactly for you.

              Best Topics for Your Future Content

              We analyzed more than 200 posts from four great ecommerce blogs – GetElastic, KISSmetrics Blog, Shopify Blog, and Econsultancy Blog, – and aggregated most engaging topics for your convenience. You can use them as starting points for new article ideas and be sure that they are the most trending subjects for now.

              The diagram below reflects the topics, which collected the biggest number of shares (500 shares per post and more) in social media from the mentioned above blogs during the latest time.

              Diagram 1. Most Shared Topics in Social Media.

              Most Shared Topics in Social Media

              As the chart shows, Content Marketing is the most popular and engaging topic for all blogs. Useful and encouraging content today is of much importance since it also becomes a priority ranking factor for search engines. In confirmation of this consider that the SEO topic takes only the fifth position in our chart.

              The second place belongs to different ecommerce publications, which is a natural interest for online merchants.

              Readers also pay much attention to User Experience and Internet Marketing, prominent Use Cases, Mobile Commerce, SMM, Omni channel sales, and Big Data. These are Top ten trending topics online, which you can confidently exploit for you future successful articles.

              Most of the presented results seem to be just clear and pretty expected. The only thing, which suddenly drew our attention, is Pinterest, which takes the twelfth position and is much higher than Twitter, for example. So, take a closer look at Pinterest in your writings.

              Next, we went deeper and tried to find out some specific features typical for the blogs under consideration and found that their content strategy differs greatly, in some cases.

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