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Posts Tagged ‘Market Segmentation Suite’

Bulk Updates of Magento Extensions

By December 26th, 2011 No comments
Sociable

The Sociable extension is a perfect solution for social bookmarking your products and store pages. This Magento bookmarking extension allows sharing links to any page from your store on Twitter, Facebook, Google+ or any social networking site.

Today we are excited to release Sociable v.1.1.1 which supports new Google code that speeds up the +1 button via an asynchronous code snippet. The code allows a web page to load with the +1 JavaScript code in parallel.

The following bugs have been fixed in Sociable v.1.1.1:

  • Integration with bit.ly doesn’t work
  • Some errors in W3C validation
  • Google+1 button clicks are not counted
  • Incorrect display of more than one Google+1 buttons
  • Missing services in the administration grid

Find the extension demo and features on the Sociable page.

The Market Segmentation Suite Magento module takes the concept of customer segmentation to a whole new level. Whether you choose to target your customers on a one-to-one or one-to-many basis, you control with precision who sees what and when based on what you know about them, so that you can plan and execute marketing and merchandising strategies with pinpoint accuracy.

An updated Market Segmentation Suite v.2.1 includes a number of new rule conditions that merchants will find beneficial:

  • ‘Subtotal’ condition is added to ‘Shopping cart’ price rules block
  • ‘Category’ condition is added to ‘Products’ rules block
  • ‘Store’ condition is added to ‘Orders’ rules block

Also the following bugs have been fixed in Market Segmentation Suite v.2.1:

  • Impossible to delete ‘Advanced Newsletter Subscription’ condition
  • Incorrect titles in administration panel

Learn more about all extension features on the Market Segmentation Suite page.

Market Segmentation Suite

Read more…

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Welcome our extensions compatible with Magento CE 1.5.0.1 and EE 1.10.0.1

By April 27th, 2011 2 comments

The majority of aheadworks extensions are already compatible with Magento Community Edition 1.5.0.1 and Enterprise Edition 1.10.0.1. Today we are glad to introduce 2 minor bug-fixing releases which enlarge the list of extensions working with these Magento editions:

Market Segmentation Suite v.1.1.6

The Market Segmentation Suite Magento module by aheadWorks takes the concept of customer segmentation to a whole new level. Whether you choose to target your customers on a one-to-one (personalized) or one-to-many (customer group) basis, you control with precision who sees what and when based on what you know about them. Use your understanding of a visitor’s propensity to buy to maximize the probability of a purchase.

Visit the Market Segmentation Suite page for more details.

Pop-Up+ v.1.0.2

The Pop-Up+ Magento extension is a great solution for those who want their visitors to be aware of all hot stuff. With this powerful module, you can promote your products, news, ads, and special events through attractive popup window displayed on any page. Just load the image and create a popup and that’s all – the Pop-up+ module puts the content of your proposal in a chosen place with background-fading effect, accenting your offer.

Find more about this extension on the Pop-Up+ page.

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Market Segmentation Suite 1.1.3 released

By October 12th, 2010 No comments

The new version of the Market Segmentation Suite extension has been released today. Since 1.1.3 version, this aheadWorks module:

  • works faster due to speed increase
  • and now is compatible with Magento Enterprise 1.9

Moreover, CSV and XML export has been fixed for Magento Community Edition 1.3

Please, find more information about this powerful and sophisticated targeted selling platform on the Market Segmentation Suite for Magento.

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Market Segmentation Suite 1.1 released

By May 11th, 2010 No comments

Today we are ready to announce the release of Market Segmentation Suite v.1.1 – a powerful and sophisticated targeted selling platform allowing you to plan and execute your marketing and merchandising strategies with pinpoint accuracy.

The Market Segmentation Suite extension allows you to create as many rules as you need to filter customers and orders in accordance with any parameter. To ease and improve the process of such rules adding/editing the “Save as” and “Save and continue edit” buttons have been implemented in the latest version of this software.

Moreover, due to code optimization the speed and performance has been considerably increased in Market Segmentation Suite v.1.1. Now all the operations are performed in a split second and the extension functions faster than ever.

The following bug has been fixed in Market Segmentation Suite:

  • Memory errors in large stores

If you want to get some more information, please visit the Market Segmentation Suite page.

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Follow Up Email – now with Market Segmentation Suite integration!

By April 20th, 2010 No comments

Successful businessmen know that 80 percent of their business comes from 20 percent of their customers. They also understand that maintaining good relationships with existing customers takes a lot less money and will be paid off handsomely.

Fred Reichheld (author of “Loyalty Rules”) affirms that a mere 5% increase in customer retention can result in a 75% increase in customer value. Impressive enough to ignore the role of loyalty, isn’t it?

But customer loyalty can’t be bought – it can be only earned by your caring attitude towards them. The Follow Up Email extension from aheadWorks is the very tool to help you always stay in touch with your customers and enlarge the retention of your current consumers.

With new feature – the Market Segmentation Suite extension integration – implemented in the latest version of Follow Up Email you will never lose track of your customers whatever they order, add to wishlist or leave in abandoned cart.

Specify the rule, define Market Segmentation Suite condition and your follow-up emails will be sent automatically to customers when, for example:

  • total sales amount of the products in cart equals or greater than $1000
  • T-Shirt from Dolce & Gabbana for $395 is added to wishlist
  • HTC Touch Diamond is in the abandoned cart
  • and so on

Thus sending follow-up emails becomes №1 in your plan of building customer loyalty and allows your customers to feel that they are treated with all possible care and respect.

The following bugs have been fixed in the latest version of Follow Up Email as well:

  • Incorrect processing of “Advanced Newsletter – Send only to subscribers of segments” rule option
  • Link Tracking grid sorting
  • Product type label displaying
  • adminhtml.xml added
  • Incorrect work of rule when Sale Amount condition is set to “Doesn’t matter”
  • Sender details default value in general settings
  • Edit rule page error when Advanced Newsletter extension disabled
  • Z-Blocks extension reference

You can find more information about Follow Up Email on the extension page.

Note: Market Segmentation Suite is a separate aheadWorks extension and does NOT go with the Follow Up Email package.

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Z-Blocks – now with Market Segmentation Suite integration!

By April 15th, 2010 No comments

Today we are glad to announce the release of Z-Blocks v.2.2. The primary feature added in the new version and making the extension more flexible is the Market Segmentation Suite extension integration.

This new feature makes blocks 100% customizable – you can specify not only where and when z-blocks will appear, but whom they will be shown to.

A great variety of MSS conditions allows you to execute your marketing and merchandising strategies with pinpoint accuracy. Make the blocks displayed to target audience basing on any criterea you set up: number of products added to cart, total sum of the products bought, customers’ information, etc.

Create the proper MSS rule and the block will be displayed:

  • on the Shopping Cart page when customer adds several products to cart
  •  

    Chechout Page

     

  • in the content top of the page on customer’s birthday
  •  

    My Account Page

     

  • on the Category page when customer has already bought a certain product
  •  

    Category Page

     

You can even specify a combination of conditions what makes blocks displaying even more targeted and personalized.

The following bugs have been fixed in the latest version of Z-Blocks as well:

  • Incorrect message in admin section after block deleting
  • Incorrect number of displayed records when several blocks have no content items

Please find more information on the extension page.

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New Magento Extension – Market Segmentation Suite!

By March 24th, 2010 No comments

mss_box

The cardinal mantra that is a pre-requisite for marketing success is ‘Know thy customer’. Based on this fundamental principle, aheadWorks’ Market Segmentation Suite offers you a powerful and sophisticated targeted selling platform so that you can plan and execute your marketing and merchandising strategies with pinpoint accuracy.

Featuring some of the most powerful functionality of Magento Enterprise’s Rich Merchandising Suite, the Market Segmentation Suite presents an excellent enterprise-grade alternative that community version users will certainly benefit from. If More Sales, Higher Profits, and Greater Customer Loyalty mean anything to you, then you must equip your e-commerce store with the Market Segmentation Suite extension.

All the information and knowledge about customers that you glean from your e-commerce store becomes truly valuable only when this knowledge is applied effectively and contextually to deliver the most targeted content to your audience for maximum impact.

Information -> Intelligence -> Knowledge -> Merchandising & Marketing Power

aheadWorks’ Market Segmentation Suite takes the concept of customer segmentation to a whole new level. Whether you choose to target your customers on a one-to-one (personalized) or one-to-many (customer group) basis, you control with precision who sees what and when based on what you know about them. Use your understanding of a visitor’s propensity to buy to maximize the probability of a purchase.

With the Market Segmentation Suite extension by aheadWorks you can:

Market more effectively and efficiently
Accurately segment your target audience based on criteria you set up and export these segmented lists for marketing using the most appropriate channels and methods for each segment.

Take control with the innumerable rule setting options and flexibility
Set up targeting rules based on multiple conditions encompassing one or many of these broad parameters:

  • Customer personal details including name, address, date of birth
  • Newsletter subscription details
  • Product details including:
    • view and order history
    • shopping cart items
    • wishlist records

conditions

 

To give some simple examples of the possibilities, you could segment and export

  • customers from the US who have spent more than $300 and viewed a product more than 2 times; or
  •  

    MSS Rule

     

  • customer(s) from a specific ZIP code with a shopping cart value less than $100 who have viewed a product X; or
  •  

    MSS Rule

     

  • customers within a certain group from a certain country with certain item(s) in the shoppig cart.
  •  

    MSS Rule

Now consider combining several such conditions into a targeting rule, and we hope you get an idea of the possibilities for precision targeting.

Build customer loyalty
Let the customer always perceive the human touch of somebody who knows him intimately, using the precise segmentation to point him to items that are of greatest interest or use to him. Such customer orientation is bound to foster immense loyalty, which will translate into tangible benefits in terms of sales and referrals.

Moreover, with Market Segmentation Suite you also gain easy set up, trusted aheadWorks product quality and support

  • Easy 2-minute installation
  • 100% open source
  • 30 day money back – satisfaction guaranteed
  • Lifetime bug free guarantee
  • Meets Magento programming practices for most versions and customizations compatibility
  • Free upgrades at least in current version branch
  • Our excellent support team is on hand to assist you each business day from 9:00 am to 5:00 pm GMT

You can find screenshots and backend demo of the extension on the Market Segmentation Suite page.

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