Dmitry Shatkov Posts

Shop by Brand 1.1 Manages Products on Brand Pages

The advantages of branding are undeniable as soon as brand names allow you to improve product recognition, build loyalty, consolidate product position on the market, and make new product launches successful.

Shop by Brand 1.1 Manages Products on Brand Pages

In order to present brands properly in their stores, Magento store owners can successfully use the Shop by Brand extension for Magento 2, especially that it was updated and improved just recently.

As soon as brand pages presenting products are the central elements of any brand strategy, the latest Shop by Brand 1.1 improves the possibilities to manage and sort products on that pages significantly.

Shop by Brand 1.1 New Features

Manage Products on Brand Pages

From now on, Magento admins are able to add products to brand pages easily from the Edit Brand section in the backend.

In order to enter the grid please follow Catalog -> Shop by Brand by Aheadworks -> Brand Pages -> Particular brand -> Brand products grid. The grid enumerates all available products and allows adding any of them to a particular brand page in just one click.

Advanced Reports 2.6 Introduces a Brand-New Reports Dashboard

Any online business, even a small or starting one, needs to deal with a huge amount of information, but staring and seeing, are two completely different things.

Advanced Reports 2.6 Introduces a Brand-New Reports Dashboard

The data a merchant has as a result of its daily sales and other activities are so abundant that they need not only to be collected properly, but also arranged in the way, which would allow merchants to correctly interpret they, discover valuable insights, and make efficient decisions.

Advanced Reports 2.6 Functionality

Today, we’d like to present you our new enhanced Advanced Reports extension for Magento 2 stores, which pays a great deal of attention to the reports usability, clarity, and meaning. Still, the latest Advanced Reports 2.6 has even more to offer, and the major feature of it is the new reports Dashboard.

Advanced Reports Dashboard

The dashboard has 10 widgets in total, including 8 numerical widgets and 2 charts. A Magento admin can easily change their content according to their business needs and display any of the provided by the extension reports there. The drop-down changing the content is located in the top right corner of each widget.

Product Questions 1.1 Allows You to Migrate Questions and Aswers to Magento 2 Seamlessly

The more ex-Magento 1 merchants opt for Magento 2, the more often they need some migration solutions able to make their move simple and sound.

Product Questions 1.1 Allows you to Migrate Questions and Aswers to Magento 2 Seamlessly
As soon as we also regularly receive similar requests regarding our extensions we provide our customers with more and more migration solutions allowing them to move the data they need much faster and with no breaches.

Questions Migration Tool by Product Questions 1.1

The Product Questions extension for Magento 2

Today we’d like to introduce you Product Questions 1.1 for Magento 2, which covers exactly the above issue with the included migration tool. The tool allows you to transfer questions, answers, and particular statistics created by the preceding Product Questions extension for M1 to your brand-new Magento 2 store.

In more detail, the process is described in the extension’s technical documentation.

The module is good and ready to be purchased and updated. Please visit the product page or try it in action on our demos.

Layered Navigation 1.7: Fine-tune Your Product Filters

The process of filtering products is one the shortest ways to the desired products and the quality of the layered navigation filters may significantly influence the entire journey and final result of the browsing in your online store.

Layered Navigation 1.7: Fine Tune Your Product Filters

If your customers are able to quickly and conveniently find the products they need, you have much better chances to witness multiple completed orders in your store. Layered Navigation is one of our first Magento 2 extensions and has already passed through multiple updates and functionality enhancements. Here comes one more functionality improvement with Layered Navigation 1.7.

So, we have to offer you some really valuable new features you will hopefully like.

Layered Navigation 1.7

Manage Filters Page

The most significant enhancements that determined greatly the entire course of the current update is the Manage Filters section added to the backend configuration scope. Available in the following way Catalog -> Layered Navigation by Aheadworks -> Manage Filters, it enumerates all the available either Magento native or added by the extension navigation filters.

Our New Partners Providing Magento Hosting Services

Reliable hosting is the footstone of your new online store and the last frontier of your ecommerce business, which is supposed to never let you down.

Our New Partners Providing Magento Hosting Services

So, the choice of a hosting company is the decision that may determine the further success of the project, at least for quite a long period of your business history. As far as we clearly understand this challenge, we try to give our customers a chance to choose only among trustworthy hosting companies.

In 2017 we partnered with two hosting solution companies that have an extensive experience of Magento. So, today we are glad to present you Aspiration Hosting and Finestshops.

Both the companies offer Magento dedicated hosting services able to make your store fast, secured, and available 24/7. Below we asked the companies to describe themselves and their vision of high-quality hosting services that deserve your close attention.

Automatic Related Products 1.4: New Types of Related Products

Even if you knew that, I’ll tell it again. According to Groove, the chance to sell something to a prospect is 5-20%, while for existing customers it is 60-70%.

Automatic Related Products 1.4: New Types of Related Products

Here, dwells the main value of the related products featured on website pages. And, the chances to sell more become even higher if the offered products are properly selected and targeted. That’s exactly the main benefit of the Automatic Related Products extension for Magento 2.

With the latest update, we significantly improved the code, usability, and performance of the extension and added some new valuable features to it.

Automatic Related Products 1.4

The opportunity to display different related products suitable for any customer group and corresponding to any shopping intention allows Magento store owners to increase sales and average order values. So, Automatic Related Products 1.4 adds several new criteria triggering product displays in the related product blocks.

Who Bought This Also Bought Rules

If your shopping audience is sensitive to the recommendations from other customers and gladly consider them for own purchases you can take advantage of the newly provided Who Bought This Also Bought display option.

Our New Partner Magestore: A new look at Retail Management System

At the end of 2017, we are glad to announce that one more new partner joins Aheadworks and brings its great omnichannel solution to our catalog. We are welcoming Magestore.

Our New Partner Magestore: A new look at Retail Management System

Just imagine. To have a house, you, possibly, have two options:

  • 1st option – you can buy materials to build and design it with the exactly meet-need and proper usability. Or else,
  • 2nd option – you can buy a ready-made house and customize some parts of it to meet your need.

Now, if your Magento business is a house you also get two options – buy each extension to build up your own system OR buy a fully integrated module and customize it if need.

Aheadworks is the supporter for the first option, but what if you want to buy a completed module at once? We are glad to recommend you a solution from our new partner.

Magestore Omnichannel

Module Integration is the key working factor of this Magestore’s “engine”. The integration is the highest-level form of the combination of separate functionalities without any compatibility issues and implying new features available. Let’s take a clear look!

Gift Cards Make Gifting Simple

With no doubts, gift cards became common ecommerce products, just like clothing and electronics, and are widely used by both small retailers and huge international businesses.

Gift Cards Make Gifting Simple

The reasons for this are obvious – customers like purchasing gift cards for their relatives, friends, colleagues, and other close people. The advantages of gift card products for businesses are also clear. Any gift card is able to:

  • Increase brand awareness. In order to redeem gift cards, their recipients often visit your store for the first time. And if all the aspects of the shopping experience suite them well, they can become your regular customers.
  • Get payments in advance. Gift cards generate early cash flows even before you start shipping items to end customers.
  • Generate more sales. Quite often customers with gift codes are inclined to make purchases more expensive than the nominal value of the received cards. So, this way you can encourage higher average order values in your store.

Note: Consider that 65% of shoppers spend extra 38% above the nominal amounts of their gift cards, according to giftcardgranny.com.

Going deeper, there are two basic types of gift cards – physical and virtual. The last ones are primarily used in ecommerce, but online merchants may sell both or, even better, mix the above functions and distribute gift cards applicable across all the channels. Anyway, let’s dwell on the virtual type of gift cards, as it is primarily used by online retailers.

Smart One Step Checkout 1.1 is Integrated with Three Aheadworks Extensions

The Smart One Step Checkout extension for Magento 2 is a real superjet of your store that brings customers quickly and comfortably to their favorite products.

Smart One Step Checkout 1.1 Integrates with Three Aheadworks Extensions

The unique features of the extension make it equally valuable for both sides customers and merchants enabling the later ones to constantly improve the checkout process until it is smooth and suitable for all customer groups. And, if the market changes in any way or extent, they are still able to adopt the new situation easy and swiftly.

Although the initial power of the module is great, we aim to make it even better rising the benchmark just 3 months after the initial release. Below we’ll show you the main features of Smart One Step Checkout 1.1 and we’re sure that some of them are the ones you can take full advantage of just immediately.

A Guide To Launching A Successful eCommerce Site

With the eCommerce economy poised for growth over the next few years, to be successful, retailers must get their name known online.

A Guide To Launching A Successful eCommerce Site

For retailers venturing onto the web for the first time or those needing the extra helping hand, we’ll walk you through one of the most significant steps to being an online success: launching an eCommerce site!

Successful brands start with creating a fully functional and accessible eCommerce website. This is the perfect place to get the ball rolling on your online success. Follow these simple steps to learn how to get your brand winning on the web.

This guest post is kindly provided by Katie Rose.

KATIE ROSE

KATIE ROSE
DIGITAL MARKETING ASSISTANT AT iWEB
Katie Rose is Digital Marketing Assistant at iWeb, a leading UK based eCommerce agency. iWeb are certified Magento developers with over 22 years experience designing and developing eCommerce websites.

The Importance of Images

Quick fact: customers remember 80% of what they see and 20% of what they read. Images are essential in making people aware of your brand and getting them to remember you!

Incorporate these points to have the ultimate eye candy eCommerce site:

  • The bigger the image the better it is (but remember to compress!);
  • Zooming options to help customers see exactly what they are buying;
  • Include product images from a range of angles;
  • Use all white backgrounds to help your product stand out;
  • All product images must be of high quality, particularly for magnification purposes.

Many businesses ditch the images and add text. Although having detailed product descriptions are a great addition to a product page and can help with SEO, too much text is off-putting to read. Plus, studies show it doesn’t always sink in. Concise snippets of information are all that’s needed on your eCommerce site.

LinkedIn Brand Promotion: 12 Tips to Beat Competitors

Today, LinkedIn is considered as a perfect marketing tool that helps business owners to promote their brands as well as establish new business connections in the related fields of activity.

LinkedIn Brand Promotion: 12 Tips How to Beat Competitors

However, as a tool, LinkedIn can unleash its full potential only if it is used reasonably. In this article, we will give you some tips how you can make the most of your LinkedIn brand promotion. So, let’s start.

12 LinkedIn Tips

Establish Right Connections

Since LinkedIn is primarily a business network, all your connections should present a certain value for you. So, do not connect random people just to grow your connection base, as your business will hardly benefit from this move at all. Instead, consider connecting colleagues, influencers, vendors, potential partners in your field, etc.

Magento 2 Update and Upgrade Tutorial

Previously we’ve already touched the point related to upgrading from Magento 1 to Magento 2.

Magento 2 Update and Upgrade Tutorial

Although, this issue is still in great demand among Magento users the number of existing Magento 2 versions and stores makes it necessary to pay attention to the new question of updating existing Magento 2 stores to the latest available versions.

And since recently we witnessed the next Magento 2.2, the topic is going to become in high demand just soon. One more reason for an upgrade may appear when you need to enhance your store with the facilities of Magento 2 Commerce and need to migrate your Magento Open Source store to it. Thus, we have two general points to be discussed in this article: Magento 2 update and Magento 2 upgrade.

Magento 2 Update

The whole process consists of several separate stages and affects several Magento 2 entities. First of all, you need to update the very Magento application, while additionally, it may also require updating the included modules (e.g. third-party functionality extensions), themes, and language packs, if necessary.

RMA 1.2 for Magento 2: Better UI, Higher Business Value, Better Code…

If we can not prevent customers from returning our products, we can certainly make them do this conveniently.

RMA 1.2 for Magento 2: Better UI, Higher Business Value, Better Code…

Perhaps you know that, according to IMRG, 36% of the UK customers miss the offline ease of returning items in online stores. So, the ultimate goal of merchants is to make this process as simple as it is offline and the latest version of the RMA extension for Magento 2 brings this moment just a bit closer.

RMA 1.2 for Magento 2

The whole process of return authorization touches three parties: customers, merchants, and Magento developers. The latest update of the RMA extension provides new features for all of them.

RMA 1.2 for Merchants

Web API Support
The new opportunity to integrate the RMA functionality into any third-party application via API is useful for many businesses. For example, you may need to import and update the RMA data, or even create RMA requests in your CRM system. That’s where the web API support is going to be a great enhancement towards the required integration allowing you to streamline your business processes.

12 Tips to Obtain Significant News Coverage without Spending Much Money

Content marketing is definitely one of the most effective tools for attracting the audience’s attention to a brand.

12 Tips To Obtain Significant News Coverage Without Spending Much Money

Through content marketing, online businesses are able to attract relevant traffic to their web stores. Of course, SEO and Social Media Marketing perfectly serve this purpose as well.

But in this article, we will give you some tips explaining how to get significant traffic to a website without using costly promotion tools, but only interesting content. The information presented here will be useful for both merchants and marketers operating in the ecommerce field.

Magento 2 Tutorial for Beginners. Part 1: Installation

In our Magento 2 tutorial, we will tell you about the things you should know to start working with the platform successfully.

Magento 2 Tutorial for Beginners. Part 1: Installation

The tutorial embraces the overview, installation, configuration, and updating stages, Magento themes, marketing promotions, and so on.

So, what is Magento?

The “CMS” abbreviation works for Magento only partially. Yes, it is primarily a content management system, but the capabilities of its engine also allow developing applications. This makes Magento a content management framework and development environment.

The first version of the platform was released in 2008. For many years, Magento has ranked among the top e-commerce products, and today is used by multiple online stores with a worldwide reputation. The Magento team constantly develops the project, so the latest Magento 2 combines high performance with powerful functionality.

Magento 2 for Developers

Magento 2 Coding Standards

As any sophisticated and complex platform, Magento has its own coding standards to be adhered by the Magento team and all the contributors. The standards include the next main sections:

  • Code demarcation standards are mainly established to dissociate the visual CSS layer, functional JavaScript, HTML markup, and PHP classes.
  • PHP Coding Standards. These coding standards are entitled by PHP itself, and currently, Magento recommends to follow the PSR-1 Basic Coding Standard and PSR-2 Coding Style Guide. In order to force the use of the above standards the team also suggests to use PHP Code Sniffer.
  • DocBlock Standard. Following the DocBlock standards is also desirable for code comments in order to create a consistent environment for all types of code, including third-party extensions.
  • JavaScript Standards. The scope of JavaScript Standards involves coding and DocBlock standards.
  • jQuery Widget Coding Standard includes some naming conventions, development, and architecture standards for building all jQuery widgets.
  • LESS Coding Standard. The same as the other standards, LESS and CSS coding is required to be provided with conventional formatting, including indentations, braces, quotes, property line breaks, etc.